Danish minister for culture, Marianne Jelved, has established a new mediation prize for the Danish libraries. Over the next three years, the prize is intended to motivate the libraries to work creatively with the mediation of their many offers, including materials, arrangements, learning activities and professional librarian competence.
The minister’s new mediation prize is to help highlighting the many fine examples of mediation, which take place daily in the country’s libraries. The prize of DKK50,000, will be awarded annually over the next three years to the library that has best succeeded in mediating the library as a whole, for example via a wide range of mediation initiatives and based on the library’s overall strategy.
Marianne Jelved appoints a panel of judges consisting of five professionals, who select the winning library. These persons will together represent solid knowledge of new forms of mediation within the cultural field, communication, public service and strategic work with target groups. Emphasis is i.a. placed on diversity and innovation of the choice of methods.
Today there are fewer users of the public library than ten years ago, and the pattern of usage is changing. It is, therefore, vital that the public libraries continue to focus on their mediation methods in order to ensure future libraries can be acting as an institution of public enlightenment and culture in the local community. The prize, therefore, also has a broad profile with all potential users in mind, both the existing and the new ones.